Amber Ale - 1st official tasting

Tuesday night saw our brand new Amber Ale being 'sampled' during a beer tasting event at Monkey Bar. A variety of 5 different beer styles were compared, including our Pale Ale. Hamish was on hand to educate a small group of thirsty punters.

If you're in the Fitzroy area and fancy drinking a Hawthorn (or three) in cosy surrounds, try Monkey Bar at 181 St Georges Rd. Friendly hosts Pauline and Leanne are sure to make you feel loved!

http://www.monkey181.com.au/

Amber Ale - 1st tasting !!!!!!!!!!!!!

Well here it it is crew, our Amber Ale is here and will be available in the market from Monday....it's all English and all good !!!

Beer Tastings - 24 March at Purvis Cellars

Hamish will be on hand at Purvis Cellars tomorrow night (24 March) as part of Purvis' Annual Australian Craft Beer Festival.

We'd love you to drop by, sample our brew and have a chat.

COST: $10 for 10 tasting tickets
WHEN: Wednesday 24 March
WHERE: Purvis Cellars Store, 615-617 Whitehorse Road, Surrey Hills
TIME: 6pm - 8.30pm
BOOKINGS: Essential. Book in store or by phone 03 9888 6644.

Pete's junket to Singapore

While Pete may have missed our Fed Squ event, he's been busy hitting the best Singapore has to offer by way of bars for a Hawthorn Brewing research trip. Stay tuned for a review of where you may find us soon in Singa's and some happy snaps....

Sunday Herald Sun - Our Pale Ale 'Drink of the Week' today!

Check out page 113 of today's Sunday Herald Sun or simply click here. Our Pale Ale is this week's 'Drink of the Week"!!! Go down and see Zac at EQ Bar to sample.

Cheers for the good words Zac!

Article reproduced with the kind permission of the Herald Sun.

Pale Ale takes out coveted 'People's Choice' Award...Again!!!

The Flavour Merchants were again on hand at this weeks Fed Square Microbreweries Showcase. After two nights of intense tasting, we are very proud to announce our Premium Pale Ale was again winner of the People's Choice Award in the very competitive "Pale Ale" section. This award is made extra special when you consider the calibre of the other breweries in attendance. Thanks to Craig, Clarkey & DA for assisting us and for all who attended our stand (and voted)!!! Hamish took some photos - we'll post them shortly...

Also, the wait for our new beer - Amber Ale - is nearly over. It's currently resting quietly in the conditioning tanks and will be bottled and released in the next 10 days! Lots of roasted malt characters and soft English hops...mmmmmm, perfect for Autumn! If your 'local' doesn't stock it, ask them why not.

See our recently updated list of Stockists here.

New Stockists!

Some new converts...

Atticus Finch - 129 Lygon Street, East Brunswick
Bocaccio Cellars - 1030 Burke Rd, Balwyn
Evelyn Hotel - 351 Brunswick Street, Fitzroy
Frank's Fine Wines - 11-13 Salisbury Avenue, Blackburn
Harvest Wine & Liquor - 333 High Street, Northcote
House of Liquor - 210-212 Victoria Street, Richmond
IGA Brunswick - 614 Sydney Rd, Brunswick
Mrs Parma's - 25 Little Bourke Street, Melbourne
Queen's Loft - 133 Queensbridge Street,
Southbank
Vaucluse Hotel - 157 Swan Street, Richmond

See here for our full list of stockists.

Our Amber Ale is in the fermentor!

We have brewed the first batch of our Amber Ale and it's bubbling away nicely in the fermentor. We should have it bottled any day. We expect it to be available in bottle shops mid-April. Stay tuned!!!!

Fed Square Microbreweries Showcase

Come and see us at the Fed Square Microbreweries Showcase tonight and tomorrow night from 4.30 to 8. Tasting tickets $25 (+ $2 deposit) for 20 tastings (60ml).

Check out the website for further details.

Upcoming Event

On 17/18 March, the Flavour Merchants will be on hand at the Fed Square Microbreweries Showcase. We'd love you to drop by, sample the brew and have a chat. It may even be the first tasting of the long awaited Amber Ale!

Beer tasting - 13 March at Blackhearts & Sparrows

Darren will be on hand at Blackhearts & Sparrows on Saturday 13th. We'd love you to drop by, sample the brew and have a chat.

Location: 113 -115 Scotchmer Street North Fitzroy
Phone: (03) 9486 8046